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Anthropologie Trend Forecast Report

While taking Trend Forecasting my Junior year of college, I made a final trend report on the company I was currently working at which is Anthropologie.

 

My focus of this assignment was to follow the trends of the Anthropologie pants and denim throughout the entire semester including where they are placed in the store, how they are styled, and what their common theme and design were. I then predicted what their Spring/Summer aesthetic will be for their pants/denim for the following year, which was 2020.

 

I created a mood board & color story, focused on fabric detail and specific silhouettes, then mocked up a final merchandise plan to complete the trend forecast.

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